Our Story

Independence isn't easy.

You could have sold the agency, but you didn't. You took the road less traveled. And that road can be lonely. Success rests squarely on your shoulders and the path forward isn't always clear.

Independence asks something of you.

It means freedom. But it also means responsibility. Independence is about staying true to the commitments you've made - to your clients, your colleagues, your community, and your family.

Independence can't happen alone.

At Keystone, we connect you to a community of like-minded independent agencies. We provide industry expertise, access to carriers, and relationships to people who will sustain you over the long haul.

With Keystone, independence works better together.

Our History

Keystone started in 1983 when four independent insurance agencies teamed up to pool their experience and expertise. Determined and scrappy in the face of a difficult market, this small group believed that agencies could be stronger and more successful if they linked arms.

That same belief drives Keystone's ambition today: to strengthen independent agencies so they can better serve the businesses and individuals in their communities.

In 1999, we reinforced our foundation by updating Keystone from a cooperative association of like-minded agencies to a franchisor model. We deepened our well of expertise and added services to strengthen the ways agencies serve clients.


Today, the passion that started Keystone is the spirit that sustains us. We've grown to almost 300 agency partners in multiple states who benefit from a full range of services to meet their evolving needs and of those of their clients. Despite the changes in our profession, our mission remains unchanged: to provide access to the expertise, resources, and relationships that sustain independent insurance agencies over the long haul.